Available Services
Communications & PR
Skilled in strategic communication and public relations, I craft impactful campaigns that resonate with diverse audiences. With a keen eye for storytelling and a talent for building strong relationships, I shape brand narratives and manage reputations effectively. Whether it's crisis communication or proactive PR initiatives, I am dedicated to elevating brands and fostering positive connections in today's dynamic media landscape.
At Waterford School, I am responsible for communicating important community updates, guiding the school through sensitive policy and procedure transitions, and safeguarding its reputation and brand integrity. This includes addressing critical issues such as school safety protocols, managing carpool logistics and uniform compliance policies, and executing responsive crisis communication initiatives for the school community and local media. Through these responsibilities, I ensure clear and effective communication amidst various challenges.
Additional examples of communication and PR experience available in my portfolio or at request.
I specialize in the art of brand identity development and strategic storytelling. With a keen eye for detail and a knack for understanding market dynamics, I've helped numerous clients carve out their unique identities in a variety of markets. From logo creation to comprehensive brand strategies, I thrive on transforming visions into impactful stories that resonate with audiences.
Working with the owner of Karina's Sweet and Savory, I developed this vibrant and visually captivating brand identity. Rooted in the essence of joy and comfort, this identity mirrors the sheer delight and satisfaction found in every irresistible bite of Karina's desserts.
Let's collaborate and bring your brand's story to life.
Branding
Additional examples of communication and PR experience available in my portfolio or at request.
Specializing in the dynamic realm of online marketing, I excel in crafting compelling social media campaigns, targeted digital advertising strategies, and implementing SEO tactics to drive visibility and engagement. With a proven track record in navigating the ever-evolving landscape of marketing—digital and traditional—I thrive on creating impactful connections between brands and their audiences, ensuring maximum reach and engagement in today's digital age.
As Director of Marketing and Communications at Waterford School, I implemented multiple social media marketing campaigns for the school's annual fund, utilizing video and digital graphics to appeal to current families, contributing to the success of raising over $1M annually for the school.
DIGITAL MARKETING & SOCIAL MEDIA
Additional examples of digital marketing experience available in my portfolio or at request.
Dedicated to fostering community engagement, I excel in crafting strategic communication and marketing plans tailored for diverse community events. With a keen understanding of audience dynamics and local sentiment, I leverage creative storytelling and targeted outreach to ensure maximum participation and impact. From grassroots initiatives to large-scale gatherings, I am committed to connecting communities and amplifying the spirit of each event through compelling marketing campaigns.
At Waterford School, I developed a targeted communication and marketing campaign focused on cultivating community attendance for the school's bi-annual fundraising gala. The campaign resulted in 100% to sold-out attendance for the event.
EVENTS
Additional examples of event communication available in my portfolio or at request.
Website Design
Specializing in the dynamic realm of online marketing, I excel in crafting compelling social media campaigns, targeted digital advertising strategies, and implementing SEO tactics to drive visibility and engagement. With a proven track record in navigating the ever-evolving landscape of marketing—digital and traditional—I thrive on creating impactful connections between brands and their audiences, ensuring maximum reach and engagement in today's digital age.
As Director of Marketing and Communications at Waterford School, I implemented multiple social media marketing campaigns for the school's annual fund, utilizing video and digital graphics to appeal to current families, contributing to the success of raising over $1M annually for the school.
